01/10/2014
DISARONNO Wears Versace
The collaboration supports Fashion 4 Development, a global campaign using fashion to tackle issues in the developing world
DISARONNO, the world’s favourite Italian liqueur, will be back on Christmas wish lists this year with a glamorous new look, designed by Versace. The luxury fashion house has dressed the iconic bottle in the decadent style for which it has earned its reputation worldwide.
The DISARONNO wears VERSACE design takes its inspiration from the Versace Home Collection. The striking bottle will be draped in light blue and embellished with an opulent white and gold motif. This stylish drinks cabinet addition is the perfect gift for all fashion lovers this winter.
Augusto Reina, CEO of ILLVA Saronno commented on the collaboration: “For the second year running we are so proud to be partnering with another of the world’s finest Italian fashion houses. To be able to include Moschino and Versace amongst our list of collaborators is a real honour.”
The project supports the charity ‘Fashion 4 Development,’ sponsored by the United Nations. DISARONNO will once again donate part of the proceeds towards the development of this unique project in Africa.
The exclusive limited edition will be available from beginning of October in stores across the UK. The suggested retail price of the 500ml bottle is £15.
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