MYSTICAL MAKEUP AND BEAUTY

12/12/2013

Minx Nails Holiday Nail Coatings

Labels: 2013 Collections, Beauty, Minx Nails

the solid nail coating that has changed the world of nail fashion, has launched a glamorous new holiday collection for at-home application in JC Penney® salons across the U.S. A longtime favorite of celebrities and fashion designers, Minx has introduced seven new festive designs that embody the joy and excitement of the holiday season and has made this collection available exclusively to JCP Salon customers.

Minx co-founder Janice Jordan stated “We are thrilled to make Minx available to fashion fans across the country through the fabulous JCP Salons. If there is one way to ensure you have displayed your holiday spirit for everyone to enjoy, it is to Minx yourself up for the holidays! Now, whether buying gifts or stuffing your own stocking, Minx’s glamorous nail designs are readily available through JC Penney!”

The dazzling holiday collection of Minx features the brand’s signature metallic sheen and includes the following designs:

· Snowfall French: Gold and Silver Snowflakes glisten on a sophisticated background;

· Ho Ho Ho: A cheery, silvery Santa exudes holiday joy;

· Ribbon Candy: Delicious stripes in the traditional holiday colors;

· Merry Dots: Colors of the season dot a crisp white background;

· Snowflake: Silver snowflakes glitter against a deep blue backdrop;

· Frosty French Mani: A silvery snowman welcomes the holidays; and

· Snowy Ornaments: Gold and silver ornaments adorn a snowy background.

Minx’s holiday nail fashion joins the all-season collection of Minx nail coatings already available at the JCP Salon section of JC Penney stores. Each package of Minx is priced at $12.00 and contains 16 individual pieces, or one complete manicure or pedicure along with an additional six accent nails. Minx can quickly and easily be applied at home using only friction generated by rubbing the templates, and of course no drying time is required.

Minx nail coatings for at-home application are available in the salon section of all 940 JC Penney brick and mortar stores nationwide, although the assortment of designs will vary from store to store.

In addition, an extensive collection of stylish Minx nail coatings for at-home application can also be purchased directly via the MinxNails.com Web site. Styles range from high-fashion to patriotic flags, and can be accessed through the Tasting Room at http://www.minxtastingroom.com/.

Minx burst onto the fashion scene over five years ago with celebrities including Beyoncé, Lady Gaga, Katy Perry, Rihanna and Kim Kardashian flaunting their custom Minx designs on their fingertips. Since then, design houses such as Alexander McQueen, Vivienne Westwood, and Missoni have collaborated with Minx to create nail fashion that has appeared on catwalks in New York, London, Paris and Milan.