07/04/2013
Minx Nails New Collection
NEW COLLECTION by AUSTRALIAN STYLIST:
First, Minx co-founders Dawn Lynch-Goodwin and Janice Jordan are pleased to launch the new “Minx Professional for Zoe” collection designed by celebrity nail stylist, trainer and salon owner Zoe Vokis. “I was eager to meet Zoe because I was impressed by her award-winning career and superb reputation as a trainer,” said Dawn, “but even with those high expectations, I was blown away when I stepped into her salon! Every employee in the salon was so professional, and had impeccable standards in every service,” Dawn also recalled that during their conversation, Zoe immediately understood why the use of heat was so critical in achieving an excellent Minx application and ensured her staff members had also perfected their understanding and technique of Minx.
MINX IN BRAZIL:
In Brazil, designer Vitorino Campos featured his SS2014 collection in São Paulo on March 21, 2013, and used MinxLusion nail coatings to accentuate the trendy handbags incorporated into his runway show.
Stylist Michael Vendola initially suggested the designer use Minx, a solid nail coating that can deliver crisp graphics, unparalleled metallics, and custom designs, as the nail fashion worked well with the show’s theme. After reviewing a variety of Minx’s metallic coatings, he selected MinxLusion, a silver, holographic coating, to complement the collection.
Nail stylist Maria Carvalho applied the Minx to the fingers and toes of five models, and Michael reported that “everyone was impressed with the amazing metallic look, which cannot be achieved by any other nail product, and is eager to have Minx widely available in Brazil.”
CUSTOM MINX IN JAPAN:
And finally, I’m pleased to report that the In-Process by Hall Ohara A/W 2013 to 2014 fashion show took place in Japan on March 19, 2013 and the design team of Steven Hall and Yurika Ohara again decided to use custom Minx nail coatings to complement the models’ ensembles for the collection. Talented nail stylist Kanako Shimoshige worked with the designers and their stylist, Mana Yamamoto, to create custom Minx with the same graphics that were used for the Autumn/Winter collection, along with an original Minx graphic on the middle finger and thumb.
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First, Minx co-founders Dawn Lynch-Goodwin and Janice Jordan are pleased to launch the new “Minx Professional for Zoe” collection designed by celebrity nail stylist, trainer and salon owner Zoe Vokis. “I was eager to meet Zoe because I was impressed by her award-winning career and superb reputation as a trainer,” said Dawn, “but even with those high expectations, I was blown away when I stepped into her salon! Every employee in the salon was so professional, and had impeccable standards in every service,” Dawn also recalled that during their conversation, Zoe immediately understood why the use of heat was so critical in achieving an excellent Minx application and ensured her staff members had also perfected their understanding and technique of Minx.
MINX IN BRAZIL:
In Brazil, designer Vitorino Campos featured his SS2014 collection in São Paulo on March 21, 2013, and used MinxLusion nail coatings to accentuate the trendy handbags incorporated into his runway show.
Stylist Michael Vendola initially suggested the designer use Minx, a solid nail coating that can deliver crisp graphics, unparalleled metallics, and custom designs, as the nail fashion worked well with the show’s theme. After reviewing a variety of Minx’s metallic coatings, he selected MinxLusion, a silver, holographic coating, to complement the collection.
Nail stylist Maria Carvalho applied the Minx to the fingers and toes of five models, and Michael reported that “everyone was impressed with the amazing metallic look, which cannot be achieved by any other nail product, and is eager to have Minx widely available in Brazil.”
CUSTOM MINX IN JAPAN:
And finally, I’m pleased to report that the In-Process by Hall Ohara A/W 2013 to 2014 fashion show took place in Japan on March 19, 2013 and the design team of Steven Hall and Yurika Ohara again decided to use custom Minx nail coatings to complement the models’ ensembles for the collection. Talented nail stylist Kanako Shimoshige worked with the designers and their stylist, Mana Yamamoto, to create custom Minx with the same graphics that were used for the Autumn/Winter collection, along with an original Minx graphic on the middle finger and thumb.
Grecian Goddess in Rose Gold
“This design was
inspired by the ancient Greek goddesses, who are often shown wearing robes with
this decorative Grecian Key pattern, which symbolizes eternity,” explained
Zoe. “I wanted to make this design look
luxurious and royal, and so I used the Rose Gold metallic, a new metallic shade
that has just been introduced by Minx.”
Grecian Goddess in Gold
This design is also
the Grecian Key pattern, but in golden metallic.
The Switch
“The Switch’s simple,
slick design represents a time in my life where I had to make important
decisions about my career as a nail professional,” Zoe stated. “At the time, I decided to make the ‘switch’
and have never looked back.”
Wild Rose Gold
“Anyone who is close
to me knows how much of a feline lover I am,” said Zoe. “I just love the exotic quality of cats,
whether they are big or small. If I
could be any animal in the jungle, it would definitely be a tiger,” she
laughed. Zoe said she often wondered if
it was an oversight that there was not a tiger print in the Minx collection of
designs… and now she has rectified this with this rose gold tiger print.
Wild Gold
The Wild Gold design
is also a tiger print, but with golden metallic instead of a rose gold sheen.
Filigree Rose Gold
Zoe explained that this
filigree pattern was inspired by life’s journey. “We only have one life, and your journey may
take you in many different directions,” she says. “This idea is reflected in the femininity of
this design contrasted with the color black against the rose gold.”
Kylie's Feathers
“I just love this ‘Barely
There’ pattern that was inspired by friendship!” exclaimed Zoe. The feathers represent positivity, happiness
and serenity, and the ‘barely there’ pattern provides the option of wearing
this Minx design by itself, or over another color.
Spartan White Gold
“The inspiration for
this simple, sexy Minx comes from my husband Steve, who is obsessed with the
color white and whose heritage is Spartan,” chuckled Zoe. “He had everything to do with the design of
this Minx: the white symbolizes strength,
but is shielded by the gold.”
The Minx Professional for Zoe Vokis and other Minx
designs can be purchased online by nail professionals anywhere in the world through
the www.MinxNails.com [PINTEREST][SHESAIDBEAUTY] [GOOGLE+][FACEBOOK] [BLOGLOVIN]' [TWITTER]